LIFESTYLE
Originally published on Monday, 25 February 2008
The Lamb and the Row
Lamb's Conduit Street in WC1 is to Bloomsbury and Clerkenwell what Savile Row is to Mayfair and Soho.
Think about it. Both are roads running north to south, less than a quarter of a mile long and each contains everything a latter-day Beau Brummel could ask for.
In the case of Savile Row (to insiders it's only ever, 'The Row'), there are the smartest tailors in town, including Kilgour and Huntsman. In the case of Lamb's Conduit Street (hey, let's starting calling it, 'the Lamb'!) you'll find two of the most covetable casually smart menswear brands around: Oliver Spencer and Folk, as well as the classic tailors, Connock & Lockie at number 33.
Each of the streets is headquarters to fashion PR agencies: Cube PR on the Lamb, and Purple PR on the Row. And if the Row has smart Sartoria Italian restaurant to serve tasty risotto's to the pinstriped and booted; the Lamb has spicy tapas at Cigala to feed the denimed and trainered.
So the Lamb and the Row. May be time to decide where your allegiances lie.