Style & Design
Future Classics
Originally published on Wednesday, 25th February 2009
Future Classics
Left waiting in the darkness to the haunting strains of Kate Bush’s ‘This Woman’s Work’, the audience at Future Classics were left pondering the dictat set out on the info papers: whatever you have is enough. Do you remember that generations worked and evolved before us, wishing the best for us, making our happiness and well-being their life’s work?
It seemed an appropriate message in these times of economic distress, leaving industries like fashion with a consumer base holding back on self indulgent purchases and feeling resentful of the glitz and glamour they can no longer afford.
So remind us of the women of the past, the land girls and factory workers of our grandparents generation – just do it with the usual multifaceted Future Classics approach.
Girls with blood red lips and full '40s chignons looked like they might have just rolled out of the hay in tweed jackets, oversized grey sweaters on top of long johns, and printed tea dresses which flowed and draped loosely with the label’s signature ease. More structure came from heavy brown wool jackets and black coats with peaked shoulders and high necks.
Clomping along in heavy work boots with plenty of attitude as the models stopped halfway down the runway to survey the audience, Future Classics seemed to be asking us to waste not want not; and spend whatever money we do have emulating the women of our past.
