Trends

Experiential

It's back...

It's back...

There was a time when everything coming through was experiential… until it wasn’t. But now we’re seeing it come through again in varying degrees. In Vegas, there’s the new Superfrico – aka Italian Psychedelic at the Cosmopolitan – which looks, well, better than the Blue Man Group. In Nashville, JT has a new multi-concept venue, The Twelve | Thirty Club. In London, we’re seeing lots of ‘cabaret’/ dinner with some kind of entertainment, and of course there’s Salt Bae; and over in Ibiza this summer, Sublimotion had a cyber chef… but that’s another story.

Originally published on
4th October 2021

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